Thursday, June 14, 2012

No Comment Department

Hollywood Reporter: 'Lone Ranger' Budget Back Up to $250 Million
Insiders say the Johnny Depp Western, which was cut to $215 million, is well over its revised budget -- in addition to possibly being weeks behind its filming schedule.

3 comments:

Fred Blosser said...

F --The Lone Ranger probably has little brand recognition among people under 50, and arguably under 60 (the last LR movie was 30+ years ago, it didn't do great shakes at the time, and a later TV series came and went swiftly).

L -- The jokey western thing didn't work so well with WILD WILD WEST and JONAH HEX.

O --The Johnny Depp tide ebbed after the second PIRATES movie, once the Keith Richards-persona gimmick ran its course; judging from the DARK SHADOWS box office,Depp's name isn't enough to guarantee success.

P -- $250M gets into JOHN CARTER territory where you need a big payback fast to offset big expense and critical apathy.

Put it all together and it spells ....

Cap'n Bob said...

I'm with Fred. This has disaster written all over it.

Deb said...

Not a penny wasted, I'm sure!